RFEL Farda asked us to design and prepare a virtual set for a greenscreen studio equipped with a Newtek Tricaster. We ensured that despite being a virtual studio, every shot could be physically achieved within the confines of the greenscreen studio.

Challenge

Our brief was to create a modern news studio within a newsroom office space. The client required a design in which the main shots would be backed by a view of a newsroom and gallery. When we were brought in, the studio, desk and rostra existed, but nothing else.

Action

Having developed a set of draft designs options, we developed the client’s preferred design and integrated their feedback. We introduced a drum shaped design, comprising a glazed perimeter with blue solid structural elements. As the RFEL logo is an orange torch, we added orange through lighting details inset into the structure. Too much orange would be far too feisty.

RFEL Farda specified which shots they required, and we formed the design around these requirements. These ensured the presenter mid-shots would be backed by gallery spaces with monitor stacks. We introduced the idea of standing presentation areas, and integrated this into the design. The desk and standing screen presentations could all be achieved from the same studio setup.

Result

RFEL Farda went on air with a new, professional, and modern set design which we achieved in a relatively short time-frame, and for a fraction of the cost of building such a set for real. We think this design works so well because we approached every aspect of its design as if it was going to be a real, physical set.